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Surrounded by trees, looking up a canyon face with a skinny waterfall and blue skies overhead.

Marketing for Adventure-Based Businesses

Helping you stay visible, booked, and true to your roots.

Glamp site with a large white tent, wooden furniture, a lamp post, and trees in the background.

You didn’t build your outdoor business to sit behind a screen.

You built it to help people explore more. To reconnect them with wild places. To create experiences, not spreadsheets.

Whether you’re guiding backcountry trips, hosting glamping stays, or offering weekend kayak rentals—your business runs on connection. But in today’s world, connection starts online.

It just means your story needs to show up clearly and consistently in the places your customers are already looking.

That’s where I come in.

Marketing Support Built for Adventure Businesses

Website Copywriting & Refresh

Your website should feel like stepping onto the trailhead.

Whether you run a guide service, campground, or adventure-based service, your website should reflect the experience you're offering. It should be clear, inviting, and easy to navigate—whether someone’s planning a weekend hike or looking for their next kayak trip. I help you write or refresh your website so customers know exactly who you are, what you offer, and how to take the next step.

Includes:

  • Homepage, About, Services/Tours, Booking or Rentals page copy
  • Experience-based layouot
  • Mobile-friendly and Google-ready copy with clear calls to action
Refresh My Website
Man sitting on a rock, taking a break from hiking and enjoying a view of the forest.

Social Media Strategy & Management

Show up online, without staying inside.

Whether you’re too busy leading trips or just don’t love social, I’ll help you stay visible with content that reflects your brand and speaks to your ideal customers.

Options include:

  • Monthly content calendars and captions
  • Instagram/Facebook Management
  • Reels/TikTok idea support
  • Outdoor-appropriate hashtags and engagement tips
Explore Social Options

Seasonal Marketing Plans

A simple plan that aligns with your season.

Marketing shouldn’t feel like another mountain to climb. I’ll create a content plan based on your seasonal flow—whether you’re prepping for peak summer or winterizing your messaging.

  • Monthly or seasonal plans
  • Includes blog/social/email strategy
  • Built around your offerings, events, or rentals
Build My Seasonal Plan

Local SEO for Adventure Services

Get found when people are searching for adventure.

If someone searches “kayak rentals near [your town]” or “best guided hikes near me,” your business should be at the top. I help optimize your online presence so more people find you—right when they’re looking.

  • Google Business Profile optimization
  • Website SEO for local discovery
  • Map search strategy for tourism-heavy areas
Help Me Get Found
Blue canoe on the bank.

Templates & DIY Tools for Outdoor Business Owners

Built for folks who’d rather be outside than stuck in Canva.

Quick-start tools to help you market more easily, including caption banks, content calendars, email templates, and more—made for rental shops, campgrounds, glampground, and outdoor guides.

Browse Templates & Tools

Who This Is For:

  • Eco-tourism businesses & nature-based rentals
  • Adventure and experience providers
  • Outdoor entrepreneurs who want help with visibility but don’t have time to DIY everything

 

Why Work With Me?

Because I get your mission—professionally and personally.

I’ve been managing content for a large outdoor e-commerce brand since 2021, and I’ve been an outdoor enthusiast my entire life. I grew up in the country, and I still spend as much time as I can exploring wild places, floating rivers, hiking trails, and supporting small, adventure-driven businesses just like yours. (Be sure to check out my adventure blog!)

I believe small outdoor brands are the heart of local adventure economies, and you deserve marketing support that’s as real, flexible, and grounded as you are.

I’ll never upsell you on something you don’t need. I just help you show up clearly, stay consistent, and connect with the people who are already dreaming about what you offer.

Let's Talk!

You're doing something incredible. Let's make sure people can find it.

Click below to schedule a free 15-minute call.

Schedule a Free Consult

Why Your Business Needs a Website and Not Just Facebook

Grow your business without relying on algorithms. Have you ever just stared at your phone, trying to come up with things to post to Facebook or other social platforms that will get your followers engaged? You scroll through your camera roll, ...


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